Google tests ‘suggested clip’ in search results where video jumps directly to the answer

Search Engine Watch

Search Engine Watch

, SEO

Ryan Rodden spotted a new Google test where Google shows an embedded video at the top of the search results that jumps directly to a portion of the video, a specific start time within the video, when you click play. The feature seems to be named “suggested clip,” and it is possible to trigger these for how-to-type queries.

Here is a screen shot from Ryan:

It is more difficult to see video answers in the search results these days than it was before Google began displaying the text-based featured snippets. But you still can trigger some video answers in Google.

The worst part of video answers is waiting for the person who made the video to complete his introduction to the video before you can see the solution. This “suggested clip” skips the introduction and jumps directly to the portion of the video with the answer.

I was personally able to replicate this feature last night, but as of this morning, I am unable to replicate it anymore.

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Search Engine Watch provides tips and information about searching the web, analysis of the search engine industry and help to site owners trying to improve their ability to be found in search engines. The links below provide more information about the site and its operation.

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